NEWROPE's core technology is image recognition specialized in fashion. We provide fashion companies with two types of applications installed with the AI as SaaS.
Huge amounts of clothes are disposed each year. 13 million tons of clothing and textile waste in just the United States alone. This averages out to be roughly 200 T-shirts per person. This problem pollutes the environment. Additionally, it is also a reason that brands, retailers and other fashion companies face difficulties in business.
Supply chains and trends in the industry are really complicated. On the other hand, there are various kinds of data such as sales results, items posted on SNS, user’s action histories online, coordinates and so on. As you know, dealing with big data is AI’s strong area. That’s why we believe we are able to contribute to the industry.
By reducing dead stock and optimizing matching of end-users and items, we can enable our customers to make profit. The profit could be resources to create next brands, designs, customer experiences and culture.
Recommendation engines for fashion E-commerce
Our artificial intelligence recommends items like shop staff. “Image search” supports end-users to find similar items to what they are searching, and “AI stylist” suggests styling, how to coordinate items.
Our AI has recognized fashion snapshots in SNS such as Instagram and Twitter, and collected trend data since 2017. Our customers are able to know what is in fashion and optimize their merchandising, marketing, pricing and so on based on the actual data.